Tuesday, July 11, 2006
The number of houses for deal in Santa Cruz County is at an all-time low for the season while a record number of real estate agents are flooding the industry, vying for a piece of the much smaller pie.
There is a huge impact, said Dan Sedenquist, president of the Santa Cruz County Association of Realtors. Not only is there more competition but the business is changing as agents find its harder to dabble in real estate than it used to be, Sedenquist said.
We are at our all-time high as far as membership now. Its a smallish pie thats being very finely divided. There are positively more people chasing (sales) than I have ever seen, he said.
The flood of new agents in Santa Cruz County means only the most dogged agents with savvy salesmanship and a serious marketing budget have a chance to make a decent living, agents say.
Its tremendously competitive, said JoAnn Gibson, a new agent who joined Keller Williams Realty, an Austin, Texas-based nationwide franchise that opened a Santa Cruz office in January. There are far more agents in Santa Cruz County than there are homes that can be bought and sold. It doesnt take much to do the math
There is a huge impact, said Dan Sedenquist, president of the Santa Cruz County Association of Realtors. Not only is there more competition but the business is changing as agents find its harder to dabble in real estate than it used to be, Sedenquist said.
We are at our all-time high as far as membership now. Its a smallish pie thats being very finely divided. There are positively more people chasing (sales) than I have ever seen, he said.
The flood of new agents in Santa Cruz County means only the most dogged agents with savvy salesmanship and a serious marketing budget have a chance to make a decent living, agents say.
Its tremendously competitive, said JoAnn Gibson, a new agent who joined Keller Williams Realty, an Austin, Texas-based nationwide franchise that opened a Santa Cruz office in January. There are far more agents in Santa Cruz County than there are homes that can be bought and sold. It doesnt take much to do the math
<< Home