Friday, July 04, 2008
In today's age of the internet, most buyers start their home search online and hence good photos are essential. Listings without a proper photo or listing with only a photo of the exterior are generally not acceptable to prospective buyers. Before shooting, crop out sidewalks and streets, remove vehicles from driveway in front of home, shoot at close range and at different angles and make sure to avoid shade on the house. If you own a condo or town home without a yard, then make sure to display pictures of the clubhouse, pool, spa or tennis courts. Other points to be noted are mow the lawn and trim bushes, remove evidence of pets and avoid shooting into the sun. As regards the interior, take photographs of every room after opening drapes & blinds and turning on the lights. It will be a good idea to use floral arrangements in kitchens and dining rooms. Every home should have a virtual tour as buyers expect and love virtual tours. A well-presented virtual tour will lead a buyer by the hand from one room to the other, showing a 360-degree view. To make the tour fascinating, you can add sound, music or a professionally written description that scrolls with the movement of the tour.
The value of your house depends on market conditions and what a prospective buyer is prepared to pay for it. It is therefore imperative that you price your home right before venturing to sell online. You will encounter difficulties if you attempt to sell your home at a disproportionately high price driven by avarice. The prices shown on estate agents windows are notthe prices a buyer would want to pay. The natural tendency of most buyers is to ask for 10 per cent below the market price.
On the Internet, there are a lot of real estate directories that you can use to market your property. These directories usually offer free registration. Once you have registered, you can post a classified to market the property that you intend to sell. The traffic to these directories usually comprises of both sellers and buyers. So, there will be greater chances for you to find the right candidate to buy your house. Make sure your home appears in the main property search portals such as Right Move, Globrix, Property Finder, Find aproperty, Primeocation.
Be careful in deciding a realistic price for which you will sell your house. Buy a home comparable report to help you in your decision. Find out from your real estate agent, if you have one, if he has an Internet site that sells houses. Otherwise, visit the International Real Estate Directory (IRED) for a listing of For-Sale-By-Owners (FSBO). Select the listing package that allows you to showcase your property as best you can and within your budget. Fill out an online form, providing information such as price, a text description and contact information.
Ask if you can e-mail a scanned photograph of your home or if you can mail a photo to be scanned for you. The photo will then be incorporated into the website.
However, homeowners with limited experience could be better off using a real estate agent marketing themselves on the internet. Real estate agents will tend to have a good understanding of the local real estate market, and have useful connections with other agents, lenders and mortgage specialists. In addition, real estate agents are also usually more experienced in appraising the value of homes, and can help you set the right price for your property.

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